There are 3 billion searches on Google every day. That’s absolutely incredible — and potentially terrifying, if you’re a marketer. With so many searches and so much to search for, how can you ensure that your organisation can take a sip of that sweet, sweet search traffic?
Enter the complex world of Search Engine Optimisation. SEO is the way you structure your website, produce your content and write your blog posts. Its the way search engines find your site and also helps where you rank on the search page.
To simplify your understanding of SEO and all it has to offer, check out this colorful infographic from Red Square.